Most would agree that the past couple of years have been very unusual in the business world. Conflict and uncertain times have a way of making you question a lot of things that – only a short time before – felt certain and safe. Recently, I’ve been reflecting on a trait that can take a […]
Read More… from Lessons Learned from a Corner Office: 6 Steps to Becoming a Better Leader
The Ramey Agency, a brand strategy and marketing communications firm, begins the new year with the promotion of several key staff members and the return of a previous employee in a new leadership role. Michelle Hill, former employee, returns as Vice President, Group Account Director. Hill worked with Ramey in account management roles from 2006 […]
Read More… from The Ramey Agency Announces Key Employee Changes
Eddie’s phone interface is a checkerboard of apps, and he probably downloaded the latest social media app about 15 minutes before your 16-year-old did. For example, Snapchat is one of his favorite ways to communicate with his college-aged son. He also told us about his latest find for foodies: The Infatuation, a restaurant lover app […]
Read More… from The Whiz Behind One-to-One: An Interview with Eddie Woods
Smaller data. Bigger connections. One-to-One marketing begins with big data, but then we dig deeper to discover the small data. These distinct customer insights help us build more meaningful brand relationships—and drive bigger results. For our clients, Ramey pulls individual insights out of the big data and applies them across a spectrum of communications and […]
Read More… from One-to-One Marketing: The Power of Small Data
Today’s customer demands consistently great service. Industries like retail and hospitality have come to understand the importance of well-trained, inspired employees who know what it means to be an extension of the brand they represent. However, many organizations that don’t fall into the traditional customer service industry forget about one of their most powerful branding […]
Read More… from Everyone is in the Customer Service Industry
The Ramey Agency, a nationally recognized marketing firm, recently hired Taylor Neely and her ten-plus years of marketing experience in the healthcare industry. Taylor Neely joined Ramey after ten years at the University of Mississippi Medical Center, where she served as Director of Marketing for the state’s only academic medical center. During her tenure, […]
When I landed a job as a copywriter, I thought it was my ticket out of college. Nearly 25 years later, I’ve realized that marketing actually means a career in continuing education. From my hazing by a 32-page certified retirement community brochure to bending my brain with VR technology, every project has been a learning […]
Success depends on the ability to get people to support your organization. That is true for all of us—manufacturers, service providers, retailers, non-profits, and government agencies. We depend on people who will buy our products, who will come to work with us as employees, who will purchase our stock as investors, and who will speak […]
You might ask what these three have in common. I suggest that, if you’re in the category of selling high-end home brands and you’re not at least considering how your brand connects with the wellness trend, then you better start. Wellness has been labeled the new luxury and for good reason. The wellness economy was […]
Read More… from Wellness, Affluence and High-end Home Brands
Ramey Business Continuity Plan Activated Marketing agency providing full range of services on an ongoing basis The Ramey Agency, a marketing communications firm with offices in Jackson, Miss., and New Orleans, La., has implemented its Business Continuity Plan in order to maintain readiness and provide ongoing services to clients during the course of the COVID-19 […]
