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The Continuing Education of Content

When I landed a job as a copywriter, I thought it was my ticket out of college. Nearly 25 years later, I’ve realized that marketing actually means a career in continuing education. From my hazing by a 32-page certified retirement community brochure to bending my brain with VR technology, every project has been a learning […]

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Interview with Pantone’s Laurie Pressman

Interview with Pantone's Laurie Pressman

I recently had the opportunity to ask Laurie Pressman, Vice-President, Pantone Color Institute, some of my burning color questions. How have you seen color play into the upcoming election? Both candidates seem to be leaning more heavily toward dark blue vs. red. With the media spotlight so intense and so much scrutiny paid, color always […]

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