Earlier this year, Ramey employees were challenged to submit big, bold ideas for consideration for the new Reach Higher grant program. By submitting “bucket list” goals we had always been hesitant to act upon, we’d be pushed out of comfort zones to “Reach Higher” than we ever thought possible. At the annual Ramey crawfish boil […]
When I landed a job as a copywriter, I thought it was my ticket out of college. Nearly 25 years later, I’ve realized that marketing actually means a career in continuing education. From my hazing by a 32-page certified retirement community brochure to bending my brain with VR technology, every project has been a learning […]
Success depends on the ability to get people to support your organization. That is true for all of us—manufacturers, service providers, retailers, non-profits, and government agencies. We depend on people who will buy our products, who will come to work with us as employees, who will purchase our stock as investors, and who will speak […]
Today’s customer demands consistently great service. Industries like retail and hospitality have come to understand the importance of well-trained, inspired employees who know what it means to be an extension of the brand they represent. However, many organizations that don’t fall into the traditional customer service industry forget about one of their most powerful branding […]
Read More… from Everyone is in the Customer Service Industry
Eddie’s phone interface is a checkerboard of apps, and he probably downloaded the latest social media app about 15 minutes before your 16-year-old did. For example, Snapchat is one of his favorite ways to communicate with his college-aged son. He also told us about his latest find for foodies: The Infatuation, a restaurant lover app […]
Read More… from The Whiz Behind One-to-One: An Interview with Eddie Woods
Smaller data. Bigger connections. One-to-One marketing begins with big data, but then we dig deeper to discover the small data. These distinct customer insights help us build more meaningful brand relationships—and drive bigger results. For our clients, Ramey pulls individual insights out of the big data and applies them across a spectrum of communications and […]
Read More… from One-to-One Marketing: The Power of Small Data
The Ramey Agency, a brand strategy and marketing communications firm, begins the new year with the promotion of several key staff members and the return of a previous employee in a new leadership role. Michelle Hill, former employee, returns as Vice President, Group Account Director. Hill worked with Ramey in account management roles from 2006 […]
Read More… from The Ramey Agency Announces Key Employee Changes
Most would agree that the past couple of years have been very unusual in the business world. Conflict and uncertain times have a way of making you question a lot of things that – only a short time before – felt certain and safe. Recently, I’ve been reflecting on a trait that can take a […]
Read More… from Lessons Learned from a Corner Office: 6 Steps to Becoming a Better Leader
For the third year in a row Ramey was named one of Ad Age’s Best Places to Work. Ad Age has partnered with Best Companies Group to identify companies that have excelled in creating quality workplaces for employees. “We are honored to once again be named one of Ad Age’s Best Places to Work,” said […]
Read More… from Ramey Named Ad Age Best Places to Work for Third Year in a Row
IN BRIEF: AAF Jackson held their annual ADDY awards ceremony February 9. We’re pleased to report that work for several Ramey clients earned accolades: BankPlus, Mississippi Development Authority, The Women’s Fund, Mississippi Children’s Home Services and Viking Range. In particular, the Eli Manning TV campaign for BankPlus earned two gold awards and the Best of […]
