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Projects

• MDA – Let's Break New Ground
• U.S. Catfish - Refreshingly Fresh
• AnolonX
• Prana Maya
• Visit Natchez
• Hestan Outdoor
• Steffes
• NCADD
• Friedrich
• Molpus
• Hestan Culinary Affiliate Program
• First Presbyterian Day School
• Visit Starkville
• Dornbracht | AQUAHALO
• Hunter Douglas
• Hestan Masterbrand
• Community Health
• MDA
• Capital Hotel
• Aspire by Hestan
• Cinnamon Shore
• Mendrop Engineering Resources
• sonnen
• Thomas Keller's Insignia
• Zip Water
• Visit Mississippi
• Viking Range
• Dornbracht
• Two Mississippi Museums
• The Catfish Institute
• The Grove Collective
• Millsaps College MBA
• C Spire “I work for” Campaign
• Mississippi Museum of Art
• Hestan CGI

Upward Home Posts

• Prospecting for New Investment and Wealth Management Clients
• Push the envelope right into the high-end home.
• The Quest for Connection with the Elusive and Mysterious Ultra High Net Worth Consumer Continues
• Seeking the Perfect Convergence of Affluence, Influence and Intent
• When it Comes to Content, Think Curated-Not Cluttered
• The Down Payment Will Have to Wait
• Building Brand Loyalty One Relationship at a Time
• 4 Marketing Trends to Watch for in 2018
• Leveraging the Luxury Experience Economy
• High-End Humor for the High-End Brand
• Affluent Brands and Cross-Promotion: Is the reward worth the risk?
• Micro Influencers, Major Results.
• Generational Marketing: Change Your Approach, Not Your Product
• A High-End Brand Strategy is Not a Marketing Gimmick. It’s a Profit-Driver.
• How to Navigate the Slowdown for High-End Brands
• Are Premium Brands Unlucky in This Election Year?
• Why You Should Ban the L-Word Now
• How to Find Your Flow When the Market Doesn’t Grow
• Your Favorite 2015 Upward Home Posts
• Millennials Down But Not Out For High-End Home Brands
• Inside One of The Most Innovative High-End Home Retailers
• A Picture Worth (Way More Than) A Thousand Words
• Another Smart Way to Segment Affluent Consumers
• Smart New Insights From The Smart Home
• The 2015 Checklist for High-End Home Brands
• Shocking Surprises About Affluent Consumers
• The Billionaire’s Club and High-End Home Brands
• Green Drives Green for High-End Home Brands
• Important Group of Consumers Returns in 24 Months
• 8 Encouraging Trends for High-End Home Brands
• What Happens When Affluents Retire?
• Meet the “Considered Consumer” of High-End Home Brands
• At the Crossroads of Mobile and Social Among High-End Home Brands
• How ‘Luxury’ is Evolving for High-End Brands
• 7 Digital Best Practices for High-End Home Brands
• Seasoned vs. First-Time Buyers of High-End Home Brands
• Owning vs. Experiencing a High-End Home Brand
• Ramey CEO finds a home
• Consumers of High-End Home Brands Do Not Behave Alike
• Does Your High-End Home Brand Stand for Too Much?
• More Affluent Consumers Are Haggling for High-End Home Brands

Authors

• Patricia Stender
• Caitlin Vance
• Tony Lawton
• Abby Killorin
• Kelsey Barrett
• Eddie Woods
• Coyt Garrison
• Nate Schultz
• Sam Potesky
• Chris Ray
• Wes Williams
• Erick Evans
• Michelle Hill
• Nicole Stowe
• Kimberly Sledge
• Anne-Lauren Fratesi