Anne-Lauren Fratesi

Content Marketing Director

A few weeks ago, a Staples employee rose through the algorithm ranks, posting TikToks at work about out-of-the-box...

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Generation Z is reshaping the social media landscape in ways that challenge everything brands thought they knew about...

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As the holiday season approaches, brands face the challenge of connecting with consumers whose mindsets shift throughout the...

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The holiday season is upon us, and if you haven’t begun mapping out your campaign strategy, now’s the...

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Baby Boomers, Gen X, Millennials, Gen Z…..and Generation Alpha. Who is this emerging generation? This group follows Gen...

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