The New World of Computer-Generated Imagery

How High-End Home Brands Are Benefiting from CGI It used to be that creating fantasy kitchen photography as part of a marketing campaign for our client Viking Range required a highly complex, six-figure photo shoot, complete with skilled set designers, food stylists, and prop masters – not to mention an A-level photographer and producer. During […]

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Are We (Finally) on the Edge of the Smart-Home Revolution?

Smart-home Technology

  High-end homeowners are adopting technologies that connect their smart devices with energy-conserving home devices. Is the tipping point near?   Affluents, especially the young and middle-aged, are showing strong favor for smart-home devices that marry their desire for maximum convenience with environmental zen. That could mean big gains for your high-end home brand. Polling […]

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