sonnen California Campaign

Overviewsonnen, a global leader in energy management and storage solutions, saw an opportunity to target California residents plagued with electricity interruptions from rolling blackouts scheduled in response to wildfires. sonnen’s smart battery backup product provides peace of mind in the face of potential interruptions and a cleaner, safer and smarter alternative to generators. The challenge […]

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Hestan NanoBond + Williams Sonoma

Overview Hestan launched its revolutionary NanoBond cookware as a Williams Sonoma exclusive. Ramey partnered with the two culinary entities to introduce the new cookware line to consumers and drive retail sales. Together, with a few of our favorite chefs, we embarked upon a culinary trial by fire: The Titanium Tour. Insight Crafted from molecular titanium, […]

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Viking Range

Overview Born in Greenwood, Mississippi, Viking Range transcended the premium kitchen category and became a global icon for the high-end home market. Ramey worked with Viking from day one, helping define their brand – and redefine the category. From the outset, we understood that the kitchen is more than a collection of appliances, it holds […]

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Overview Friedrich planned to launch its groundbreaking FreshAire PTAC unit at the 2018 International Air-Conditioning, Heating, Refrigerating Exposition, where it would be one of 1,900 vendors in a show that covered the area of six football fields. With limited marketing dollars, the Friedrich team needed a smart strategy to break through the noise of the […]

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Hunter Douglas

Overview As the nation’s leading high-end window covering brand, Hunter Douglas maintains sample books that are crucial to preserving its relevance with designers, dealers and customers. Each collection gets a major refresh every three years. Hunter Douglas turned to Ramey to helm the multifaceted creation and production of its Nantucket collection sample book. Insight Nantucket, […]

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Hestan Masterbrand

Overview After Viking created the ultra-premium kitchen, the bandwagon crashed the dinner party. But then Hestan set an even higher standard. As a company, Hestan was founded upon a mutual love of cooking and innovation. Ramey worked with Hestan to launch their commercial kitchen brand. We soon followed suit with Hestan’s residential and outdoor kitchens […]

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Hestan Commercial Launch

Overview After two decades of stagnation in the category, Hestan Commercial presented not only a totally new brand – but a completely reinvented kitchen. Insight Hestan’s designers and engineers worked closely with some of America’s most acclaimed chefs. They listened to their needs, their dreams and their complaints – then built a kitchen around the […]

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Hestan Culinary

Overview Cookware was actually how Hestan got started in the culinary world. After manufacturing the Williams Sonoma house line for years, they recognized the need for real innovation on the shelves. As their engineers and craftsmen set about creating a revolutionary new line of molecular titanium cookware, Hestan looked to Ramey to build a new […]

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Are We (Finally) on the Edge of the Smart-Home Revolution?

Smart-home Technology

  High-end homeowners are adopting technologies that connect their smart devices with energy-conserving home devices. Is the tipping point near?   Affluents, especially the young and middle-aged, are showing strong favor for smart-home devices that marry their desire for maximum convenience with environmental zen. That could mean big gains for your high-end home brand. Polling […]

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