Cinnamon Shore is a beautiful, high-end beach community nestled on the Texas Gulf Coast. They came to Ramey in need of a brand refresh to effectively tell their unique story and maintain the market share over neighboring destinations. We amplified their community-centric and nostalgic feel and married that with their modern, luxurious amenities to offer an irresistible escape that families could call their second home. Highly targeted campaigns maximized their reach to the ideal high-end guest and booking immediately soared – and then sustained through spring breaks and summers and general getaways.