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What Happens When Affluents Retire?

The surprising answer and how it affects high-end brands.   Most marketers I know would probably agree with Peter Drucker: the aim of marketing is to know the consumer so well that the product sells itself. Yet, at the high-end of the marketplace, why do so many marketers operate on outdated myths and misperceptions about […]

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Ramey CEO finds a home

Ramey CEO Chris Ray founds blog for high-end and high-performance brands

We spoke to Ramey CEO Chris Ray recently about Upward Home, the online resource blog for marketers of high-end and high-performance brands. Ramey: You are the Founding Editor of UpwardHome.com – which you’ve said is an online resource for CEOs and CMOs of high-end home brands. Tell us how this concept evolved and how it’s […]

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