Steffes
Steffes’ Oil and Gas Division faced the challenge of reaching a highly niche audience in competitive markets where key rivals already had a strong presence. Through Ramey’s consulting, strategy, and media execution, we implemented a digital campaign focused on niche targeting of key decision-makers and influencers in the most opportunistic markets. By positioning Steffes as a thought leader and highlighting its superior products, we drove brand awareness, consideration, and inbound leads.
As a result, Steffes saw a 566% increase in sales year over year, significantly boosting qualified leads and strengthening the inside sales team’s confidence.
